Privacy Policy

Beauty Elite Group, Inc. respects you and your privacy.

Information We Collect

We collect information from you when you choose to share it with us, such as through the use of our Services, account registration, registration for one of our programs, and other ways you communicate with or contact us.

The information we collect may include your name, mailing address, email address, telephone or mobile number, date of birth or age, gender, or photograph, or information about your pet, and to generate a username and password. You may also provide us with certain information in connection with specific transactions:

Make a Purchase. If you make a purchase from us, we collect applicable financial information to facilitate the transaction.

Information About a Third Party. If you send someone else a communication from the Site, the information you provide will be used to facilitate the communication.

Information Through Social Media. You may be given the option to link to one or more social networking platforms (such as Facebook or Twitter) through the Services or login via a social networking platform. If you do, we may automatically receive certain information about you based on your registration and privacy settings on those third party services.

Information Automatically Collected

We, or our third party service providers, may use a variety of technologies such as cookies, web beacons, pixel tags, log files, HTML5, or other technologies to collect certain information about visitors to, and users of, our Site or App and interactions with our emails and online and mobile advertisements, to allow Petco to keep track of analytics and certain statistical information, and for other purposes consistent with this Privacy Policy.

For example, we may automatically collect certain information from you, including but not limited to your browser type, device type, operating system, Internet Protocol (“IP”) or Media Access Control (“MAC”) address, mobile device identifier or other unique device identifier of any of your computer(s) or device(s) that are used to access the Site or App, geolocation, software version, phone model, phone operating system, carrier information, and the domain name from which you accessed the Site or App. We also may collect information about your use of the Site or App, including the date and time you visit, the areas or pages that you visit, the amount of time you spend viewing or using the Site or App, the number of times you return to the Site or App, other click-stream or Site or App usage data, emails that you open, forward or click-through to our Site or App, and other sites or mobile applications that you may visit.

Third Party Analytic Technologies. We also may use third parties’ analytics and tracking tools to better understand who is using the Services, how people are using the Services, how to improve the effectiveness of the Services and related content and to help us or those third parties serve more targeted advertising to you across the Internet. To support this interest-based advertising solution, we, or our service providers, may use anonymous information about your visits to our Service, and to other websites or apps, and/or anonymous information from your mobile device and email. These third parties may use technology such as cookies, web or hardware beacons, pixel tags, log files, Flash cookies, HTML5 cookies, or other technologies to collect and store information automatically collected. They may also combine information they collect from your interaction with the Services with the information they collect from other sources. We do not have access to, or control over, these third parties’ use of cookies or other tracking technologies.

Information Collected From Other Sources

We may acquire information from other trusted sources to update or supplement the information that you provide or that we collect automatically (such as information to validate or update your address or other demographic and lifestyle information). We may use this information consistent with this Privacy Policy

Combination of Information

We may combine the information we collect from and about you, including you, provide to us and information we automatically collect, with information collected offline, across other computers or devices that you may use, and from third-party sources.

How We Use Information
We may use information collected from or about you for any of the following purposes:

  • To respond to your inquiries, provide you with the Services, provide you with notices about your account, and to contact and communicate with you when necessary or as other otherwise permitted by this Privacy Policy;
  • To validate, confirm, verify, deliver, install, and track your order (including to process payment transactions, arrange for shipping, handle returns and refunds, and contact you about your orders, including by email or telephone);
  • To facilitate the treatment of your pet (including to contact you to discuss treatment, medications, or other pet health-related services) or provide you with access to your pet’s medical records;
  • To enhance your online shopping experience, including as a way to recognize you and welcome you to the Site or App;
  • To review the usage and operations of our Services, develop new products or services, and conduct analysis to enhance or improve our content, products, and services;
  • To provide you with customized Services content, targeted offers, and advertising on the Site, via email, text message or push notification, or across other websites, mobile applications, social media or online services;
  • To contact you with information, deliver email communications, newsletters, promotional material, and other correspondence from Petsilk or on behalf of our partners and affiliates;
  • To communicate with you about our contests, sweepstakes, and other promotions;
  • To communicate with you regarding your membership in one of our programs;
  • To use your data in an aggregated non-specific format for analytical and demographic purposes;
  • To protect the security or integrity of the Services and our business; or

For other purposes disclosed at the time you provide your information or otherwise with your consent.
Additionally, if you use our Services to connect with a third party service, you authorize us to use information from and about you, on your behalf, to interact with these third party services based on your requests.

Legal bases for processing information under the GDPR (for users in the EEA)

For Pet Silk users in the European Economic Area (EEA) Pet Silk processes your information in accordance with European laws and regulations such as the General Data Protection Regulation (GDPR). The GDPR governs how Pet Silk may process your information and the rights that EEA users have in relation to it. This means that Pet Silk will collect and use your information only where:

We need it to provide you the Service and fulfill our obligations to you under our Terms of Service. This includes providing you with access to the information that you create in your designs.
It justified because of a legitimate interest such as for research and development or marketing the Service (but only where our legitimate interest isn’t overridden by your interest in protecting your data).
You consent to us using your information in a certain way.
It is necessary for compliance with our legal obligations.
If you have consented to our use of your information you may withdraw that consent at any time. Depending on the situation you can either withdraw your consent by emailing or through your account settings page. Where we are using your information because of a legitimate interest to do so, you have the right to object to that use. However, if you do so it may mean that it is not possible for you to continue using the Services.

When You Browse Our Site

For each visitor to PETSILK.COM, our web server records only the consumer’s domain name, but not the email address. We also collect aggregate information on what pages consumers visit. This information is used to improve the content of our Web Site. Shopping cart contents are anonymous until an actual order is placed.

Your Choices and Opt-Outs

We collect the email addresses of those who communicate with us via email, place orders via, or who provide us with email addresses in any other communications.

We do not sell, rent or loan customer email addresses to any other party. However, in the event that we sell our business or the assets of our business whether voluntarily or involuntarily, our customer list and the contact information therein may be included among the assets of the business.

Your email address will be used to send your order and shipping confirmations, and for relevant correspondence regarding your order. We may also send you occasional email notices relating to our products or services. if you do not want to receive an email from us in the future, please let us know by sending email to us at


Cookies are small bits of text that your web browser software stores on your computer when you visit some Websites. A cookie file is merely a text file, and the cookie we may add is nothing but a line of text. We use cookies to help make it easier for you to use our site.

For example, we may use a cookie to retrieve your shopping cart contents on a return visit. This cookie contains absolutely no personal information about you.

Web Site Security

We have taken many steps to ensure the security of your transaction. When you enter sensitive information, such as credit card number on our registration form, we encrypt the transmission of that information using secure socket layer technology (SSL). Credit card details are stored encrypted using AES-256 encryption. You can confirm that you are in a secure area by looking for the closed padlock symbol on your browser.


Our Web Site does not knowingly market or collect information from children under 13. If you are under 13, please do not provide any personal information to us. If we become aware that we have inadvertently collected any personal information for a child under 13 years of age, that information will be deleted immediately from our records upon discovery.

Legal Obligations

We reserve the right to disclose any personally identifiable or non-personally identifiable information if we are required to do so by law or if we reasonably believe that such action is necessary in order to (a) fulfill a government request; (b) conform with the requirements of the law or to comply with legal process served on us; (c) to protect or defend the legal rights or property of Beauty Elite Group, Inc., this Web Site, or its users; or (d) in an emergency to protect the health and safety of this Web Site’s users or the general public.

Contact Us

If you have any questions or comments regarding this Privacy Policy or any the practices described herein, you can contact us by


Terms & Conditions of use / Legal Notice

Please carefully read the following terms and conditions governing your use of this Website. Use of this Website constitutes your agreement to be bound by and to act in accordance with these Terms. Beauty Elite Group, Inc. reserves the right to change the Terms at any time. Any such changes will be posted on this Website and you agree to be bound by such changes.

1. Ownership Rights/Use of Website Materials

Beauty Elite Group, Inc. owns all rights, title and interest in and to this Website.

Beauty Elite Group, Inc. owns all copyrights for all material on this Website or has a valid right from a third party to use the material on this Website. Beauty Elite Group, Inc. also owns all trademarks, service marks, trade names, logos and domain names used on or in connection with this Website. Any modification or use of the materials from this Website for any purpose not explicitly permitted is a violation of Beauty Elite Group, Inc. copyright and other proprietary rights.

No part of this Website may be copied, reproduced, republished, uploaded, posted, transmitted or distributed in any manner whatsoever, except for viewing purposes, without the prior written consent of Beauty Elite Group, Inc.

2. Disclaimer/Limitation on Liability

Use of and browsing in this Website are at your own risk. Beauty Elite Group, Inc. is not liable for any indirect, special, punitive, incidental, exemplary or consequential damages arising out of your use this Website. To the extent permitted by law and without limiting any of the foregoing, everything on this Website is provided to you on as “as is” basis, without warranty, either expressed or implied, of any kind, including, but not limited to, the implied warranties of merchantability, fitness for a specific purpose, freedom from computer virus, or non-infringement. Because some jurisdictions do not allow limitations on implied warranties, or limitation of liability for consequential or incidental damages, the above limitations may not apply to you. Check your local laws.

3. Links

Beauty Elite Group, Inc. is not responsible for third party Websites that link to or from this Website. Beauty Elite Group, Inc. disclaims all responsibility for the accuracy of any of the information provided on such linked Websites and any goods or services provided or purchased from such Website. Beauty Elite Group, Inc. shall not be held liable or responsible for the content of any Websites that link to or from this Website.

4. Accuracy of Information

Beauty Elite Group, Inc. takes all possible steps to ensure the accuracy of the information included in this Website. However, Beauty Elite Group, Inc. takes no responsibility for errors or omissions in the content of this Website. Information provided on this Website is subject to change at any time without prior notice.

5. No Waiver

The failure on the part of Beauty Elite Group, Inc. to enforce any part of these Terms shall not constitute a waiver of any of Beauty Elite Group, Inc. rights hereunder for past or future actions.

6. Jurisdiction

Any dispute over the content or use of this Website shall be governed by the substantive laws of the United States and the State of Texas, and the jurisdiction and venue of any such action shall be vested solely in the federal and state courts of Texas.

7. Miscellaneous

You acknowledge and agree that these Terms, constitute the entire agreement between you and Beauty Elite Group, Inc. with respect to the use of this Website.

Beauty Elite Group, Inc. may change these Terms at any time by posting changes on the Website. Any changes are effective immediately upon posting. The continued use of the Website constitutes your agreement to any revised Terms.

This Website is for informational and entertainment purposes only. It is not intended to provide any medical information about hair, scalp, skin or otherwise.